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How to build a stronger brand with eCommerce analytical tools, Part II

Never before have brand owners felt the need to discard their long term plans, roll up their sleeves and try to understand how...


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Tags: eCommerce strategy, Leadership, Brand Management

How to build a stronger brand with eCommerce analytical tools, Part I

As a brand owner selling through online retail websites like Tesco, Amazon and Walmart, now more than ever do you need retail...


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Tags: eCommerce strategy, Insight Reports, Brand Management

5 Sales Optimisation tactics to grow your digital shelf sales

 

The skill sets of commercial managers in the consumer packaged good (CPG) industry have to evolve fast to align with ...


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Tags: eCommerce strategy, Key Account Management, Brand Management

The importance of customer experience to grow retail brand performance online

 

The surge in grocery demand combined with supermarket accessibility restrictions has made shoppers turn to the convenience...


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Tags: eCommerce strategy, Category Strategy, Leadership,

How to adjust your ecommerce strategy for the new normal online retail landscape

 

If brands and retailers have learned anything from the present-day challenges, it would be that things at times take...


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Tags: eCommerce strategy, Category Strategy, Brand Management

Download our latest Free Insight Report

Our expert insights team have analysed the baby food category in the UK and detailed some key findings for brands in this category. Grab our free report today.

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